How many marketing meetings and focus group think tanks do you think

it took to come up with the name "Cillit Bang"?

I reckon they'd've agonised for weeks over that.

"'Bang', I reckon would be the perfect addition to 'Cillit'"

"No way! It's got the be 'Blast' - 'Cillit Blast'"

"Guys, guys, I'm not so sure that 'Cillit' is even right in the first place. I mean, thinking outside the box for a moment, what are we trying to say with 'Cillit'?"

Posted By: Arizona Bay, Mar 9, 10:26:08